Synopsis

SCM Summit and awards 2012

Bill — Fri, 27 Apr 2012 11:44:17 +0000

Melcrum are hosting the Strategic Communication Management Awards 2012 at a dinner on 10 October, during the annual SCM Summit. Bill Quirke is again among the prestigious judges.

IABC 2012 World Conference – Rising to the Challenge

Bill — Tue, 24 Apr 2012 12:57:36 +0000

Bill Quirke runs an All Star session on becoming a strategic business partner and trusted adviser. This session is based on Synopsis’ coaching programs for blue chip organizations, raising the performance of communicators.

The future for internal communication is integration

Bill — Tue, 24 Apr 2012 11:23:32 +0000

The idea that communication may simply be “internal” is already out of date. Organizations want to present one face to the world, and develop a consistent communication approach that reflects their brand and builds and protects their reputation.

Help leaders avoid communication sins

Bill — Mon, 21 Nov 2011 11:45:26 +0000

Supporting leaders in avoiding communication mistakes and engaging their people →

“Making the Connections” Kindle edition now available

Bill — Mon, 12 Sep 2011 09:03:37 +0000

“Making the Connections” Using Internal Communication to turn strategy into action – 2^nd edition has already sold out. It is now in its second printing of this edition.

Making Global Networks Work

admin — Wed, 09 Mar 2011 17:37:04 +0000

International organisations are increasingly trying to get their networks of communicators to work together more effectively. This think piece is part of the May edition of Strategic Communication Management’s focus on global organisations.

Click here to read this latest think piece by Bill Quirke.

May 2011

Engaging your people in your strategy

admin — Wed, 09 Mar 2011 16:33:44 +0000

An organisation does best when everyone’s energies are pointed in the same direction. But research consistently shows that less than 50% of employees know what their company’s direction actually is.

If they don’t know where you’re going, they can’t help you get there.

We can help you by:

Developing your strategic story
Connecting communication with the business agenda
Identifying what attitudes and behaviours you need from your people and then designing communication to deliver them

Equipping line managers to communicate

admin — Wed, 09 Mar 2011 16:32:54 +0000

Effective communication is not a cascade, but a chain. Line managers are often the weakest link.

We can help you by:

Training managers to communicate more effectively
Developing and improving face-to-face communication
Creating content which works

Growing the skills of communicators

admin — Wed, 09 Mar 2011 16:31:45 +0000

Internal communication functions need to raise their game to add value for the business. Confused expectations mean that they may be over-stretched, but under-valued.

We can help you by:

Refocusing, restructuring and reskilling your internal communication team
Coaching, supporting and developing internal communication professionals
Restructuring your communication function to deliver more value to the business
Developing communicators networks

Harnessing the power of leadership

admin — Wed, 09 Mar 2011 16:30:54 +0000

Leaders should be driving change, but too often they are idling in neutral.

We can help you by:

Agreeing, prioritising and articulating key messages
Equipping leaders for their communication role
Focusing leaders on the value of their communication role